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Sportsbooks remain king this football season, but upstarts are making a run for the money

September 18, 2026 CNBC 1 min read
CNBC · Center
Sportsbooks remain king this football season, but upstarts are making a run for the money

“Prediction markets are growing the overall market — at least for now,” said Chris Grove, partner emeritus at Eilers & Krejcik Gaming.

Source: CNBC

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