Skip to content
Independent reporting on the stories that matter, updated around the clock. Get Started
Browse Extension
Theme:
Tuesday, October 20, 2026 Set Location International Edition
Subscribe Login
Marketing

SERPs Stop Being The Default Between 2028 & 2030 via @sejournal, @DuaneForrester

October 15, 2026 Search Engine Journal 1 min read
Search Engine Journal
SERPs Stop Being The Default Between 2028 & 2030 via @sejournal, @DuaneForrester

Google flips its default from ranked results to AI answers when answer-layer ad yield matches the SERP. That crossover lands between 2028 and 2030.

The post SERPs Stop Being The Default Between 2028 & 2030 appeared first on Search Engine Journal.

Source: Search Engine Journal

Read the full story at the original publisher Search Engine Journal →

More on this topic

Leave a Reply

Your email address will not be published. Required fields are marked *